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Remember college? you were away from home, you discovered all
sorts of people just like you and not just like you, you stayed
up all night with people of the same and opposite sex, you read
great books and pondered great questions, you made terrible
mistakes that turned out not to be fatal -- you lived. And if
you were lucky enough to go to a school something like Williams
College, then you lived in an enclosed garden, a place set apart
from the world for which you were being theoretically prepared.
What you learned best, you learned almost unconsciously, from
immersion in this world devoted to books and ideas. The notion
that the Internet can in some sense supplant this world seems
ludicrous -- as if in the future we'll be eating dinner by Internet.
But to think this way is to misunderstand the nature of higher
education in the United States.
There are 15.6 million Americans in college; an insignificant
fraction of them go to schools like Williams. Nearly eight million
students attend a community college, which generally means they
are living at home. Even among four-year institutions, very
few are genuinely selective, and very few pay much more than
lip service to those Great Books; with a college degree becoming
an
indispensable passport to middle-class life, both the colleges
and the students take an increasingly utilitarian view of the
transaction that results in a degree. Higher education is a
$228 billion enterprise; private, for-profit colleges like the
University of Phoenix or DeVry Institute are gaining increasing
legitimacy. One of the fastest growing segments of the marketplace
consists of institutions like Motorola University; Gerald Odening
of Chase predicts that the number of "corporate universities"
will rocket from 480 to 1,600 over the next few years, and adds
that many of them will be offering accredited courses toward
an undergraduate degree or a technical certificate. The distinction
between the proprietary and the nonprofit, and between education
and training, is blurring. Almost all colleges, and not just
the private ones, now see themselves in overtly competitive
terms. Schools market; students shop.
The Internet is perfectly suited to this overtly utilitarian
and swiftly expanding world. The authors of "Dancing With
the Devil: Information Technology and the New Competition in
Higher Education," a book of essays published last year,
argue that the university as currently constituted can not satisfy
the exploding demand for learning; it is not "scalable."
The Internet is. One professor can address thousands of students,
and can do so either simultaneously or "asynchronously."
The Internet allows adults who need to be at home to go to school
in their living rooms; it renders the bricks-and-mortar facilities
that make college so expensive virtually irrelevant. And because
the Internet permits interactivity, it can function as a simulacrum
of a classroom. James Duderstadt, the former president of the
University of Michigan, suggests in "Dancing With the Devil"
that the time may not be far off when a small number of academic
celebrities, a larger number of "content providers"
and a still larger number of "learning facilitators"
create and administer "learningware products" for
"an array of for-profit service companies" who in
turn sell these products to students. "Quite a contrast
with the current enterprise!" Duderstadt writes cheerily.
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